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Tag: consumer protection laws

Southwest Airlines Ends ‘Bags Fly Free’ Policy: Legal and Societal Impact of New Checked Baggage Fees

Southwest Airlines, a company known for its customer-friendly policies, has made a significant change to its service offerings that is expected to have far-reaching implications both for consumers and the broader airline industry. After decades of marketing its "Bags Fly Free" policy, which allowed passengers to check two bags at no additional cost, the airline recently announced the end of this long-standing practice. Starting in 2025, passengers will now be charged for checked baggage, marking a pivotal shift for an airline that has long prided itself on its customer-centric approach to air travel.